Providence is an 800-lot private land estate south of Perth, Western Australia. Following a competitive tender, Telltale Media secured an ongoing contract to market the estate in mid-2013. Our remit includes full branding services (including naming of the estate) and the creation of an extensive suite of printed collateral incorporating an estate brochure, design guidelines booklet, stage plans, branded masterplan, on-site signage and a billboard advertising campaign. Land parcels in the opening stages of the estate have sold in quicker than expected time, achieving sales prices in excess of competing developments in the area.

Providence is an 800-lot private land estate south of Perth, Western Australia. As part of a broad marketing and branding remit, Telltale Media designed and produced a website for the development. The site, which includes a registration mechanism for customers interested in purchasing a lot at the estate, is fully mobile responsive and features an integrated CMS facility to enable autonomous updating of latest pricelists and stage plans by the estate’s sales staff.

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Providence is an 800-lot private land estate south of Perth, Western Australia. Telltale Media were tasked with naming and branding the estate, the core element of which was the development of a logo and tag line. The logo was developed to meet the client’s desire to achieve a premium look and feel, giving the estate strong differentiation from competing developments in the same land corridor and reflecting Providence’s design-driven aesthetic.